How Can I Use Business Cards to Get More Yoga Students?

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Lights dim, cocktails in hand, a large number of young professionals bumped shoulders, exchanged business cards, hung out and then left. This event was on a short pier on the San Francisco Bay, but inside with the smell of alcohol, the warmth from all of the bodies and the dark interior, it could have been anywhere. Full of energy, enthusiasm, a … [Read more...]

Teaching Pranayama – Avoid this Common Mistake!

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During a recent training, I asked one of the students, an experienced yoga teacher and yoga therapist in training to lead a centering exercise. Her voice was soothing, her choice of techniques right on, her instructions were accurate and her sequence was superb.  But she made one mistake that invariably could have her students getting it all wrong … [Read more...]

Instagram 30 Day Challenge!

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Do you want to grow a tribe of engaged followers on Instagram? Instagram is one of the fastest growing Social Media platforms out there and many yoga brands are making a big splash on it.    But like all Social Media platforms you can waste hours on it with no results for your yoga business if you don’t know how to use it to get the results you … [Read more...]

Manifesto for the Reluctant Yoga Professional

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I took yoga teacher training because I was in pain. I had back pain and pain radiating down my legs and arms from pinched nerves. It was getting worse and I was beginning to feel down and depressed because of it. I felt I was trapped in a downward moving spiral. Then one day I received a flyer in the mail – yes that was in the days before email. … [Read more...]